{"id":592,"date":"2020-08-05T06:53:56","date_gmt":"2020-08-05T06:53:56","guid":{"rendered":"https:\/\/www.pepagora.digital\/blog\/?p=592"},"modified":"2020-08-06T07:03:51","modified_gmt":"2020-08-06T07:03:51","slug":"5-tips-and-tricks-to-optimize-your-brands-twitter-profile","status":"publish","type":"post","link":"https:\/\/www.pepagora.digital\/blog\/5-tips-and-tricks-to-optimize-your-brands-twitter-profile\/","title":{"rendered":"5 tips and tricks to optimize your Brand\u2019s Twitter Profile!"},"content":{"rendered":"

Do you know there are 330 million monthly users and over 350,000 tweets posted per minute? Sounds interesting<\/p>\n

However, do you know, who are the massive engaged users in Twitter- Your potential clients and customers!<\/p>\n

If they\u2019re on Twitter, your business or brand must be, too.<\/p>\n

It\u2019s not only about the customers and clients that are active on Twitter, but the bloggers, journalists, and influencers who are looking for a brand fan, and company story beliefs \u2013 and when they go hunting for something in your vertical, you want to make sure your business shows up.<\/p>\n

And let\u2019s not overlook the intense consumers who flock to Twitter to voice opinions, complaints, and concerns\u2013 if a conversation begins about your brand, you want to monitor it, share and steer it.<\/p>\n

So here we discover fives tips for optimizing your business or brand\u2019s Twitter profile!<\/p>\n

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  1. Craft Your Twitter Bio with Care<\/strong><\/li>\n<\/ol>\n

    Your Twitter bio is your last opportunity to hit Twitter\u2019s search engine and drive visits to your profile in 160 characters or less. Use highly relevant keywords and hashtags.<\/p>\n

    When analyzing which hashtags to use be conscious that the hashtags you use in your bio will be clickable and could also be a diversion from your bio.<\/p>\n

    If someone does click through the hashtag be careful you are not driving them to your rivals if you are using an industry hashtag.<\/p>\n

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    1. Add the Right Kind of Profile Image<\/strong><\/li>\n<\/ol>\n

      Make sure you add an image to your Twitter profile.<\/p>\n

      Businesses and brands should use a variant of their logo that is clearly recognizable and senator of your brand.<\/p>\n

      If your logo has numerous text or doesn\u2019t show up properly in the small square for your profile image, do create a secondary logo that will befit Twitter and other social media profile images.<\/p>\n

      Think about image size, color, and how it will appear from a mobile device, etc.<\/p>\n

      Twitter supports GIF, JPEG, and PNG file formats, and will acquire profile photos up to 2 MB. Twitter\u2019s supported file size is 400\u00d7400 pixels.<\/p>\n

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      1. Add a Header Image<\/strong><\/li>\n<\/ol>\n

        Match your header image to a magazine cover. Change it periodically and use the place to showcase your brand. You get 1500\u00d71500 pixels, so there\u2019s a lot more room to fiddle with equaled to your profile picture!<\/p>\n

        Here are a few ideas of what you highlight in your header image:<\/p>\n